Love Your "Link in Bio"
Make Instagram work for you with a superior bio!
There are 1 billion monthly users on Instagram.
That’s right, 1 BBBBillion. Your presence on this channel depends greatly on the images posted, but don’t ignore your bio.
A very commonly used phrase tucked into lots of Instagram captions is link in bio, because in organic posts, tappable hyperlinks are not allowed. Directing a user straight to your profile with this phrase takes them to a place where they can tap and see more.
Since link in bio pushes users to view your bio, make it stand out. This introductory blurb is short, but its content is a powerful expression of your brand. To convey the accurate tone of your brand and convert a user into a follower, use descriptive and compelling words when crafting your bio. Emoticons, hashtags and your location may be appropriate as well.
Furthermore, to convert a follower into a customer, include the right URL (web page in your bio to point followers to your website where you they can engage with your brand.