Solid Subject Lines
Email rules.
In the marketing world, email still tops the ways to engage your people.
But emails only count when they are opened.
Make it irresistible for a recipient to open that email message you’ve worked so hard on crafting with a captivating subject line. At Cakeblurb, we like to write subject lines that are tempting, compelling or create a sense of urgency.
The FOMO method works:
Don’t Miss Out…
Before It’s Too Late…
Are You Ready for This?
This Just In…
Incentives are great too:
Today Only, 25% Off…
Reminders are appreciated:
It’s That Time of Year Again…
Brand leveraging:
More of What You Love is Now Just a Click Away
Questions:
Still Feeling Blue?
Sick of the Same Old Routine?
Make your words work wonders with alliteration or a play on words:
Glitzy Glam Glasses
Whole In One
Merry Kissmas
Speak like everyone else with common colloquialisms:
Get the 411…
Good Stuff Straight from the Horse’s Mouth
Consider staying consistent with every email and your readers will instantly recognize your brand:
Kiss News for You
It’s Time to Kiss Up
Go In For a Kiss